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A Marketing Wine Affair – September 22, 2015

Press Club 20 Yerba Buena Ln. San Francisco, CA 94103, United States

Join the sfAMA and your fellow Bay Area marketers for an informal and relaxing evening of networking at Press Club—an authentic and sophisticated wine bar and lounge. Take advantage of their extensive wine and beer menu while you nosh on a selection of complimentary hors d’oeuvres. We promise you another great marketing event. Don’t forget to bring a friend and plenty of business cards! When: Tuesday, September 22, 2015, 6:00 – 8:00 p.m. Where: Press Club, 20 Yerba Buena Lane, San Francisco, CA 94103 Cost: $10 Members; $15 Non-Members... read more →

Creating a Digital Content Factory

Sir Francis Drake Hotel - Mezzanine & Franciscan Rooms 450 Powell Street, San Francisco, CA, United States

Creating a Digital Content Factory Content marketing production processes are broken. Most organizations can’t crank out the wide variety of content needed because their processes are outdated, inefficient, and riddled with waste. Content marketers don’t have the right tools for the jobs at hand. In this presentation, internationally-known content strategy guru Scott Abel will demystify the benefits of intelligent content for marketers and outline the changes needed in order to take advantage of the approach. Scott’s message is clear: Content is a business asset worth managing efficiently and effectively. What to expect: Demystify the benefits of intelligent content Outline the changes needed for marketers to take advantage of the approach Learn of examples of how some brands are leveraging intelligent content to produce more with less effort Networking with industry professionals Special Bonus – the first 100 registrants will receive a copy of Scott Abel’s most recent book courtesy of event sponsor Scripted. Speaker: Known as The Content Wrangler, Scott Abel is a global content strategist that specializes in helping organizations deliver the right content to the right audience. He writes regularly for business and industry publications and serves on the faculty of the University of California, Berkeley, School of […]... read more →

The Digital Transformation: Helping Your Company Thrive in the Digital Era

Weber Shandwick 600 Battery Street.3rd Floor, San Francisco, CA, United States

Every year new concepts and trends are introduced. It’s hard to stay up to speed as the digital landscape is continually transforming.  Make your resolution now and learn how to help your company Thrive in the Digital Era with this insightful presentation. It’s January, and time for our annual check in with Charlene Li.  Yes, she’s back for her 7th year by popular demand. Charlene Li is the founder and CEO of Altimeter Group and co-author of the critically acclaimed, bestselling book Groundswell. A foremost experts on social media and technologies and a consultant on leadership, strategy, social technologies, interactive media, and marketing. Come listen and learn about trends and perspectives that can be incorporated into your work, meet new people and toast the New Year. Bar sponsored by Roya Spirit Food sponsored by Ladle & Leaf... read more →

Pistachio and Pints with the sfAMA

111 Minna 111 Minna Street, San Francisco, CA, United States

Does there need to be a reason to want to bring Bay Area marketers together? We have one for you – let’s celebrate national pistachio day together! Join the sfAMA on Friday, February 26th for an evening of networking and culture at San Francisco’s top art venue, 111 Minna Gallery. And even if you don’t like pistachios, there will be plenty of drinks, food and conversations to keep you entertained. We can’t wait to see you there! Admission includes appetizers / cash bar... read more →

sfAMA Speakeasy

Cigar Bar & Grill 850 Montgomery St., San Francisco, CA, United States

Conversation is great – just watch what you say! Come join the sfAMA on Wednesday, May 18th for an evening of networking and carefully-constructed sentences! Every participant is given a beaded necklace upon entry, and every 20 minutes a new forbidden word will be announced. If any participant hears another saying the forbidden word, the one who spoke the word must give his/her beads to the other person. Whoever has the most beaded necklaces at the end of the night wins a prize. Can you network without using certain words? We can’t wait to see you there – but shh! Watch your words! Don’t forget your business cards! There will be 2 prize drawings throughout of the event. Admission includes appetizers / cash bar   When: Thursday, May 12, 2016 Time: 6:00pm – 9:00pm Where: Cigar Bar & Grill   Price: SFAMA Members: $15  Non-Members: $20   NOTE: Smoking is only allowed in the patio area. No smoking is allowed inside the building. The sfAMA has reserved The Parlor Room of The Cigar Bar.... read more →

Disrupting Digital: Insights into the Future of Business Marketing

DG717 717 Market St. #100 San Francisco, CA 717 Market St. #100, San Francisco, CA, United States

R “Ray” Wang is the Principal Analyst, Founder, and Chairman of Silicon Valley based Constellation Research, Inc.  He’s also the author of the popular business strategy and technology blog A Software Insider’s Point of View. With 10s of millions of page views per year, this blog provides insight into how disruptive technologies and new business models such as digital transformation impact brands, enterprises and organizations. Wang has held executive roles in product, marketing, strategy and consulting at companies such as Forrester Research, Oracle, PeopleSoft, Deloitte, Ernst & Young and Johns Hopkins Hospital. His best-selling book Disrupting Digital Business provides insights on why 52% of the Fortune 500 have been merged, acquired, gone bankrupt or fallen off the list since 2000. The impact of digital disruption is real. However, it is not the technologies that drive this change. It’s a shift in how new business models are created. Wang is a dynamic keynote speaker and business strategist working with clients on digital, innovation, business model design, engagement strategies, customer experience, matrix commerce and big data. His research firm advises Global 2000 companies on the future, business strategy and disruptive technology adoption. Ray is a regular contributor to Harvard Business Review and […]... read more →

Grace Meets Grit: Leadership Lessons from Author and Executive Coach Daina Middleton

PAN Communications 100 California Street#725, San Francisco, CA, United States

Join the sfAMA on November 17, 2016 to meet international speaker and leadership behavior expert Daina Middleton, as she shares the lessons from her new book Grace Meets Grit: How to Bring Out the Remarkable, Courageous Leader Within. Attendees will learn about leadership styles and strategies, and how to drive actionable behavioral change for leaders in the workplace. Daina will draw from her experience as a marketing executive at Twitter and HP, as well as her tenure as CEO of Performics, in addition to her current roles as an executive coach and organizational transformation consultant. About Daina Middleton: With her roots in the ranches of the American West, Daina Middleton (@DainaMiddleton) does not lack for grit. Throughout her career, she used this grit, along with grace, to forge her own path to become an accomplished executive and thought leader in global marketing. During her 16-year tenure at Hewlett-Packard, Daina led Global Advertising for the Imaging and Printing Group where she pioneered digital marketing. She went on to become Global CEO of Performics, the largest performance marketing company in the world, and most recently ran Global Business Marketing at Twitter. She is now an organizational transformation expert, executive coach, and international […]... read more →

For the Love of Marketing

Duncan/Channon 114 Sansome Street, 14th Floor,, San Francisco, CA, United States

Donation

It’s Time We All Worked Happy

The Conference Room 650 California St., B2, San Francisco, CA, United States

Adding beer & wine makes everything better…doesn’t it? Come join the AMA San Francisco Chapter event on April 25, and enjoy Gilman Brewing beer and a tasting of Boisset Collection wines during an informative session on the secrets of workplace happiness and career success for Bay Area marketers delivered by Robert Half and The Creative Group. The Creative Group Presents the Secrets to Career Success for Bay Area Marketers How can both client-side marketers and agencies in the Bay Area improve employee engagement and build a positive work environment to attract and retain the best talent? Learn the secrets derived from a survey of Bay Area digital, marketing, PR, and creative professionals and employers: Key factors for career mobility in marketing Mapping your career path between freelancer, agency, and corporate in-house opportunities The evolving job roles, titles, and functions of today’s best marketing teams How your compensation compares to the regional market…and how to increase it! The link between happy employees and performance Specific steps you can take to increase employee satisfaction and create a culture of success Speaker: Heather Johnston, Regional Vice President for Robert Half Technology and The Creative Group. Heather oversees operations throughout the Bay Area, leading […]... read more →

Meet the Stars of the New American Marketing Association of SF

Twenty Five Lusk 25 Lusk St., San Francisco, CA, United States

Meet the stars of the new American Marketing Association, San Francisco Chapter Board of Directors and find out what we’ve planned for the new year! Mix and mingle with fellow trailblazers in the Bay Area marketing community while enjoying hosted hors d’oeuvres at Twenty Five Lusk. Based in the heart of SOMA, Twenty Five Lusk features a world-renown wine bar and inspired cocktails in a modernized industrial environment. Be sure to register now for this star-studded AMA SF event – it will be out of this world! Stellar Gift Giveaway courtesy of Swift Corporate Apparel & Products. Thank you to our event sponsors: Tymn Urban Design + Media Swift Corporate Apparel & Products Twenty Five Lusk Larry Wong Media... read more →