Evolving into a Social Business presented by Jacob Morgan
Bars + Tone 1550 Bryant St Ste 1000, San Francisco, CA, United StatesOrganizations are getting more involved with social media as tools and channels but inevitably the question of “now what?” always comes up. What do organizations do with their communities? How do they do they solve business problems? And how do they evolve into social businesses that collaborate with their employees, customers, and partners to solve business problems? This session will provide attendees with a solid understanding of what a social business is, how collaboration impacts business performance across the enterprise, and how organizations can move beyond just social media to evolving their organizations into a social business. The key here is to look at social as a long term strategic business initiative instead of as a short term marketing or PR initiative. DATE & TIME Wednesday, February 9, 2011 6:00-8:00pm LOCATION BARS + TONE 1550 Bryant Street Penthouse–Eleventh Floor San Francisco, CA 94103 (Map) ABOUT THE SPEAKER Jacob Morgan is the Principal of Chess Media Group, a management consulting and strategic advisory firm focused on helping PEOPLE understand new and emergent social technologies and how they can be used to solve business problems. Jacob is also the co-author of Twittfaced, a social media 101 book for business and has contributed […]... read more →
