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Building a Holistic Research Program to Fuel Brand Performance & Growth

To build a beloved brand, you need a deep understanding of customers’ preferences, habits, and purchase behaviors while keeping a pulse on brand performance. Join Momentive and learn how to build a holistic research program that will keep you connected to your customers, fuel your brand strategy, and empower you to make big decisions that drive brand growth.

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2022 AMA Collegiate Summit

A Brand New Virtual AMA Collegiate Experience! The 2022 AMA Collegiate Summit, taking place September 30-October 15, 2022, enhances undergraduate students’ professional development by connecting them with marketing leaders and providing students with the connections, guidance, advice, and information they need to launch a career in marketing. Participants will hear from industry professionals through keynote presentations, panels, breakout sessions, and facilitated small group discussions with their peers and Cluster Facilitators. Participants will leave AMA Collegiate Summit with a better understanding of their future path and how to work toward the marketer that they aspire to become. Full agenda & speaker list coming soon!... read more →