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Getting Personal in B2B: How Qualcomm Engaged the Biggest Brand Enthusiasts
Begins at 12 PM CST How do you grow your audience of tech-savvy enthusiasts and increase brand awareness? Join us as Perficient and Adobe share how they partnered with Qualcomm to build a unified digital experience and personalized buyer’s journey with Marketo and the Adobe stack. You’ll hear: How Qualcomm can now accurately track buyers on their journey How building a targeted opt-in experience increased Qualcomm’s contact database by 50% Thoughts and insights on the future of B2B marketing... read more →