More from Susan Glenn

Community. Partnerships. Opportunity: A Night Networking with Nine Non-Profits

• Susan Glenn
• April 9, 2019
• Events, Networking, Professional Development, Sponsors, Work Relationships
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• AMASF event, career, CAREER PATH, event, MARKETING, SAN FRANCISCO, SAN FRANCISCO AMERICAN MARKETING ASSOCIATION, sponsor

Advancing the community. Building partnerships. Providing opportunities. This was the order of business at the recent Diversity & Inclusion Speed Networking event, a joint venture by the Public Relations Society of America (PRSA) San Francisco and the San Francisco chapter of the American Marketing Association (AMASF). In attendance were nine... read more →

Hispanic and Multicultural Marketing Are an Imperative!

• Emma Hitzke
• July 5, 2015
• Events, Uncategorized
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• AMASF, blog, event, Hispanic

By Darlene Crane, Principal, PCI Crane Consulting A stellar panel of Hispanic, multicultural marketing senior directors generated an animated discussion moderated by Dr. Jake Beniflah at the Omni Hotel on June 18th for the sfAMA Chapter. The Hispanic market is now an imperative inside companies and across the nation. The... read more →

What You Might Not Know About Hispanic Marketing: A Conversation with Dr. Jake Beniflah

• Lisa Sussman
• June 16, 2015
• Uncategorized
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• AMASF, blog, event, Hispanic, multicultura

By Lisa Sussman,  Creative Marketing Consultant and Graphic Designer Everyone is all abuzz about the fact that Hispanics represent the largest growth segment in the United States today. But how do we effectively seize on the opportunities that exist? That’s the question that Dr. Jake Beniflah, Executive Director for the Center... read more →

How to Market Like a Fortune 500 on a Startup Budget: 5 Smart Tips

• admin
• August 27, 2014
• Uncategorized
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• AMASF, event, Sara Ost, Smartify, sponsor, startup

By Sara Ost of Smartify   Sound familiar? There’s you…and there’s your (gigantic) competition. You work hard, but...your competition (let’s call them The Bigs) has 100 of you. In their marketing department alone.  Getting from shoestring to Fortune 500—from garage to billionaire—isn’t for the faint of heart. There’s no formula, no... read more →

Successful Marketing For Tech Start-Ups

• admin
• August 10, 2014
• Uncategorized
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• AMASF, event, Marc Apple, Start-Up, startup

By Marc Apple As a Bay Area resident, chances are you've run into at least one person that's working for a "next big thing" startup. In fact, you've probably met a few of those, and it's likely that you can't remember many details about the company or what they do. For... read more →

Summer in the City at Harlot – The sfAMA’s First Summer Social

• admin
• August 6, 2014
• Uncategorized
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• AMASF, Claire Herczeg, event, Networking, Summer Social

By Claire Herczeg Black walls, red lights, antler candelabra, deep cushy leather seating, a painting of a nude over the DJ’s stage. Where are we?  This is a professional networking event, right? The ambience is more like that of a turn-of-the-century bordello, so we must be in the tenderloin district,... read more →