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Robert Scoble, Technical Evangelist

• admin
• August 15, 2012
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• ROBERT SCOBLE, SAN FRANCISCO AMERICAN MARKETING ASSOCIATION, SOCIAL MEDIA, TECHNOLOGY, TWITTER

Robert Scoble is a Silicon Valley native and tech maverick best known for his blog, Scobleizer, which came to fame during his tenure as a technology evangelist at Microsoft. His blog was particularly controversial because while it showcased Microsoft’s products in a good light, it also praised product designs and... read more →

Social TV and the Revival of TV Advertising

• admin
• August 2, 2012
• Uncategorized

By Angela Romero, SFAMA Event Coordinator Social TV Definition from Wikipedia: Social television is a general term for technology that supports communication and social interaction in either the context of watching television, or related to TV content. Social TV is a new phenomenon that allows viewers to engage with a... read more →

Adapt or Die: Social Branding in the Digital Darwinism Age

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• July 25, 2012
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• AMASF, BRIAN SOLIS, CUSTOMER SERVICE, SAN FRANCISCO AMERICAN MARKETING ASSOCIATION, SOCIAL BUSINESS, SOCIAL CRM, SOCIAL MEDIA MARKETING, SOCIAL MEDIA OPTIMIZATION

By Golden Ashby, SFAMA Director of Social Media & Kathryn Prescott, SFAMA LinkedIn Manager Social Media is all anybody talks about these days. But many organizations fall short of fully capitalizing on the opportunities that exist within social. Perhaps this is because they are approaching the execution of social marketing... read more →

The New Standard for Social Advertising!!!

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• June 13, 2012
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• AMASF, FACEBOOK, LINKEDIN, SAN FRANCISCO AMERICAN MARKETING ASSOCIATION, SOCIAL MEDIA ADVERTISING, TWITTER, WILDFIRE

By, Golden Ashby, SFAMA Social Media Director & Ashley Bening, SFAMA Blog Editor Social Advertising is a rapidly growing field and it is very important to have your process defined before you embark down this new path. Fortunately, we just had Maya Grinberg from Wildfire give us a crash course... read more →

The 6 Types of Content That Will Take Your Business to the Top

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• April 26, 2012
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By Jesse Plautz, SFAMA Social Committee Whether you are an online business looking to build up your email list or a brick and mortar retailer that needs more foot traffic, creating online content for your audience will help you in ways you wouldn’t believe. A good online marketing strategy always... read more →

Hot or Not: The Future of Social Networks

• admin
• March 21, 2012
• Uncategorized

By Ashley Bening, SFAMA Blog Editor Social media guru Charlene Li, the founder of Altimeter Group and the coauthor of the bestselling book, Groundswell, spoke at the last SFAMA event: The Future of Social Networks. Charlene spoke to how brands can prepare for the future of social media. She spoke... read more →

The Evolution of Social Media

• admin
• January 26, 2012
• Uncategorized

By Golden Ashby, SFAMA Social Media Director Social media marketing has changed so much over the past few short years. People thought that it was just a tool of marketing or public relations when they first started using it. Now they are starting to understand that it also encompasses advertising,... read more →

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