Now is the time to join San Francisco’s premier professional marketing organization. Join and use promo code "AMAFALL" and you’ll be automatically entered in a drawing to win 1 of 3 Apple iPad Airs in addition to a $30 discount on your initiation fee. DON’T WAIT! The promotion ends November... read more →
More from Eric Weidner
By Brenton Cannizzaro, from Zero Agency, sponsor of the recent SFAMA Start-Up panel event. For anyone working in marketing, especially digital marketing, our professional lives are heavily influenced by advancements and thinking at the intersection of design and technology. What the future is going to look like is anyone’s guess. Futurists... read more →
No one can deny that physical media like print has been struggling. While this media may never go extinct, it is quickly become outpaced by digital technology. Rather than fight against emerging technologies, marketers should embrace new techniques and actively apply them to new and existing campaigns for more customer... read more →
By Sara Ost of Smartify Sound familiar? There’s you…and there’s your (gigantic) competition. You work hard, but...your competition (let’s call them The Bigs) has 100 of you. In their marketing department alone. Getting from shoestring to Fortune 500—from garage to billionaire—isn’t for the faint of heart. There’s no formula, no... read more →
By Claire Herczeg Black walls, red lights, antler candelabra, deep cushy leather seating, a painting of a nude over the DJ’s stage. Where are we? This is a professional networking event, right? The ambience is more like that of a turn-of-the-century bordello, so we must be in the tenderloin district,... read more →