More from Megan Gospe

How Pharma Companies Test Marketing Strategies during the Pandemic

• Megan Gospe
• May 26, 2020
• Digital Marketing, The New Normal
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• Drug shortages, Pharmaceutical Companies, ppe

The Government and Pharmacies Response to Medication Shortages Recent developments in the US have caused there to be shortages in Personal Protective Equipment (PPE) and various types of medical drugs during the COVID-19 pandemic. The government is working with multiple pharmaceutical manufacturers and engineering companies to keep up with the... read more →

Four Ways Content Marketing Plays a Vital Role in Your Organization During the Crisis

• Akshatha Kamath
• April 20, 2020
• Content Marketing, Digital Marketing, The New Normal
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• Content Marketing, crisis communications, marketing during a crisis

Nothing could have prepared us for COVID-19. Brands that survived recession and slowdowns in the past do not have a playbook for the current situation. As you’re reading this, the global economy is dipping and the pandemic is predicted to cost the global economy $2.7 trillion. Naturally, the impact of an economic... read more →

How to Keep Employees Engaged During the COVID-19 Pandemic

• Kaelee Nelson
• April 10, 2020
• Career Growth, Getting Ahead, Remote Work, The New Normal, Work Relationships
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• employee engagement, productivity

In order to slow the inevitable spread of the novel coronavirus (COVID-19), the government has turned to employers, asking them to do all that they can. On March 10th, Dr. Jay C. Butler, a top official with the U.S. Centers for Disease Control and Prevention (CDC), explained the agency’s rationale... read more →

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