More than 60% of marketers have utilized artificial intelligence (AI) in their marketing activities so far. Marketing relies on data-driven insights and innovative technologies to connect with our target audiences. But what happens when those very technologies inadvertently reinforce biases and stereotypes? How can marketers ensure that the use of... read more →
More from Stella Morrison
Here in San Francisco, we’re lucky to be a short drive away from Napa Valley, one of the most robust areas for wine production in the world. With that designation comes no shortage of wineries showcasing their products to an eager market — and marketers competing for those palates. How... read more →
A more robust, yet still highly competitive, job market is likely to take shape in 2024. Whether you’re entering the workforce, are in between jobs, or are looking for a career change, the right prep and planning can help you stand out from hundreds or thousands of other applicants. We... read more →
A message from AMA SF President Eric Weidner For more than 85 years, the American Marketing Association-San Francisco chapter has been dedicated to one main objective: we help professional marketers succeed. I titled this post “Resilience and Success” because there’s uncertainty in the air going into 2024. Nobody knows what’s... read more →
Are you considering a transition in your career to freelancing or consulting? Consulting and freelancing is both rewarding and challenging. Also, technology and the general employment landscape has made it more appealing than ever - for the right people. In our June webinar, we discussed the practical, financial, and emotional... read more →
The metaverse means many things to many people, and while some communities or platforms may be niche, others are in the hundreds of millions. In this session we talked to industry experts about the various platforms and communities that make up the metaverse and deep-dive on who is there, and... read more →
The UC Theater’s Concert Career Pathways Education and Workforce Training Program - Applications Open for 8th Cohort By Joan Rosenberg The Berkeley Music Group is a 501c3 non profit organization founded in 2012 to run and operate The UC Theatre Taube Family Music Hall, and is dedicated to ensuring that... read more →