Example of an editorial calendar managed through Trello Whether you’re trying to manage an editorial calendar or are working to coordinate general marketing activities, project management is always a challenge. Even if you’re working on your own, staying organized can be challenging. While there are a variety of project management... read more →
More from Charles Costa
“Ahhh! Why doesn’t Instagram have a scheduling tool?!” Sound familiar? Every social media marketer knows the pain of Instagram scheduling. Upload content to a third-party platform, schedule content, wait for the push notification when the time comes to post, copy and upload content to Instagram, post. Tedious and time-consuming to... read more →
Each day we are greeted by brands, their logos and their messaging. However, any brand manager will tell you that the key to developing a successful brand is making the consumers believe that message. Similarly to the brands we interact with every day, we too have a personal brand that... read more →
The American Marketing Association SF had a blast co-hosting this year’s Holiday Party with the Public Relations Society of America SF! The turnout was fantastic and the energy was amazing. We gathered at the beautiful Monroe Lounge, known for its Art Deco and Gatsby look and feel, which was decorated... read more →
On Thursday November 16, the AMA SF hosted “Harnessing the Power Of AI” at General Assembly in the Financial District to discuss another hot topic in marketing: Artificial Intelligence or AI. AI is starting to change industries: transportation, manufacturing, medicine, defense, and of course - marketing. Our panelists were Chris... read more →
Customers have grown weary of brands. They are constantly bombarded with messages about why they should be choosing one brand over the other and ultimately left feeling unsure and insecure about their choices. The best way to combat this issue and stand out among your competition, is to humanize your... read more →
Good news! Our partner — Growth Marketing Conference — has a Special 25 % discount for you on their big Global Growth Marketing Conference 2017 show, December 6-7 in San Francisco! It’s the only event dedicated to teaching what it actually takes to move your growth needle — no filler, no fluff — so you can start hitting the growth numbers you know you deserve.... read more →