At the event, Marketing Practices & Ethics: Operating in the Grey Zones, held in Oakstop’s event space in Oakland’s thriving business district, a panel of speakers shared their insights regarding privacy concerns and best practices to help steer marketers into transparency and ethical marketing practices. Deftly moderated by Lisa Gibello,... read more →
More from Susan Glenn
Who better to bridge the gap between marketing and PR than the American Marketing Association of San Francisco (AMA SF) and the Public Relations Society of America, San Francisco (PRSA-SF). At their partnered event, Getting Creative with your PR: Leveraging Creative to Make Better Pitches, a panel comprised of three... read more →
Advancing the community. Building partnerships. Providing opportunities. This was the order of business at the recent Diversity & Inclusion Speed Networking event, a joint venture by the Public Relations Society of America (PRSA) San Francisco and the San Francisco chapter of the American Marketing Association (AMASF). In attendance were nine... read more →
In today’s hyper-competitive, vastly connected world, it’s more critical than ever for organizations to stand out. Consumers have increasingly more opportunities (particularly in a digital context) to select their preferred brands from a sea of choices. So how do you increase the chances they will choose yours over the rest?... read more →
In December the American Marketing Association San Francisco partnered with Public Relations Society of America San Francisco to throw “Jingle, Mix & Mingle,” a colorful event held at art-themed bar/gallery, Dada Bar at the heart of the Financial District. In this fun-filled gathering, the Bay Area PR and Marketing worlds... read more →
By Shruti Shah On October 16th, the American Marketing Association San Francisco hosted an event where marketing professionals from all levels of different industries gathered for a panel discussion on The Evolution of Marketing and what’s next in the Revolution of Disruptive Marketing. Casual networking preceded the panel discussions giving everyone an opportunity to... read more →