More from admin

How to Reach Your Customers While Protecting Their Privacy

• admin
• October 3, 2018
• Advertising, Business Development, Consumer Technology Marketing, Content Marketing, Online Marketing, Professional Development, Programmatic Advertising

Gone are those days when the marketplace was just a place for the transaction of goods and services in return for monetary benefits. With the advancement of digital technology in the field of advanced data sciences and big data management today’s business world is much more focused on the collection... read more →

Expanding Our Reach into the East Bay

• admin
• October 3, 2018
• About AMASF, Business Development

We could not imagine a better way to announce our entry into the Oakland market than hosting a late-summer networking party on the rooftop deck of The Overlook Lounge. Marketers had a blast making new connections and watching the sun set slowly over Lake Merritt on the second to last... read more →

We don’t look a day over 60

• admin
• July 23, 2018
• About AMASF, Networking

As we enter a new board year of the AMA SF, I'd like to take a moment to thank everyone that came out to celebrate with us at our “AMA SF Enters Its 80s” kickoff event, my first event as chapter president. Technically, our chapter is in its 81st year…but... read more →

Tool of the Week: Constant Contact

• admin
• February 26, 2018
• Consumer Technology Marketing, Content Marketing, Getting Ahead, Insights, Online Marketing, Tool of the Week

It can be tedious to draft and design the right email messages for your audience, time them, and maintain correspondence throughout the customer relationship. Constant Contact, as its name implies, allows for appropriately timed communications alongside access to a variety of email templates and easy-to-use customization tools. You will be... read more →

Smart Media Spending for Modern Marketers

• admin
• February 15, 2018
• Advertising, Online Marketing, Programmatic Advertising

As a marketer, you generally trust your brand equity, company growth, and sales with your internal teams, advertising agencies and consultants.  You focus on crafting your “Go to Market Plan”, media strategy & activation, data integration, marketing automation, and demand generation against budgetary constraints and operational inefficiencies. The key question... read more →

Would You Swipe Right On This Brand? 7 Marketing Lessons From Dating Apps

• admin
• February 13, 2018
• Consumer Technology Marketing, Getting Ahead, Insights

“Pick me. Choose me. Love me.” Meredith Grey’s famous words from Grey’s Anatomy ring true for dating app users and marketers alike. While dating and marketing may seem like two completely different topics, marketers can actually learn a lot from dating app practices. After all, dating apps are based on personal branding... read more →

2018 AMA SF Career Fair Highlights

• admin
• February 7, 2018
• Events, Getting Ahead

When you unleash and unlock what you have inside of you, the sky is the limit.

read more →

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