March 18 - April 29
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March 19 - April 30
Brand Management Essentials (Spring Cohort)
March 31 - May 12
Elevate Your Video Content: From Concept to Creation
April 1 - April 30
AMA Member Appreciation Month
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Marketing Hackathon (South Bay)
AMA SF Blog
The AMA SF Marketing Hackathon didn’t start as a large-scale event - it began as a simple question: what would it look like if marketing was learned the way it’s actually practiced? Too often, marketing education leans heavily on theory. Case studies are discussed, frameworks are taught but the opportunity... read more →
You’ve felt that cold chill. It’s the machine age creeping into your morning scroll, whispering that your decades of expertise are about to be archived by a Large Language Model. The prevailing narrative is one of replacement: the digital successor is here, and it doesn't need a lunch break. But... read more →
For more than a decade, website chatbots have been a staple of digital marketing and sales strategy. They promised a simple value proposition: intercept visitors, answer questions, and help move prospects from mid‑funnel curiosity to bottom‑funnel conversion. For many marketers, chatbots were the first real attempt at conversational marketing at... read more →
Most marketing campaigns are built over weeks, with multiple rounds of revision and ample room to course-correct. The AMA SF Marketing Hackathon strips all of that away and puts you into a time-boxed challenge for a good cause. You’ll work alongside creative minds, technical experts, and fellow marketers, all working... read more →